All in the numbers: Financials for your business plan

Shutterstock 9521440This guest blog post is provided by the Atlantic Canada Opportunities Agency who is responsible for creating opportunities for economic growth in Atlantic Canada.

The financial section of your business and marketing plan is all about the numbers. Investors are looking for accurate and understandable information that will clearly show them your bottom line.

With this in mind, you want to present your business idea as an attractive investment opportunity. The following are some suggestions for items to include in this section: 

In the more detailed data portion of your financial section, it's also a good idea to present the dollar details of your business using standard financial statements and charts, and include information on:

Be sure to visit to access sample financial statements and charts and to find out more about other items worth covering in your financial section such as recording sales, loan proceeds, and accounts payable.

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