International Women's Day – Aiming for growth is everyone's business

Istock 000008946310xsmallInternational Women's Day is celebrated every March 8 to mark the economic, political and social achievements of women. As a woman entrepreneur, you deserve to celebrate your hard work and the resulting success. But, like all other entrepreneurs, you also need to get past the start-up stage. Looking ahead towards growth is the crucial next step. The question to ask is not “Should I grow?” but “How should I do it?”

Why not step back and reflect on the state of your business and the direction in which you're going? You may re-define your journey. A few questions could provide answers that guide you towards the next steps.

Are you clear about the purpose of your business?

How will you grow your business?

What kinds of technology can you adopt to make your business more innovative?

How can you expand your networks?

Organizations such as Canadian Women in Technology, the Women's Enterprise Centre and Business Women in International Trade  (link no longer valid) could provide the networking opportunities and support that you've been seeking.

So this year, why not mark International Women's Day with a challenge to yourself and to your business? Make the move out of your comfort zone and avoid complacency. Look for new opportunities, apply new skills and grow for it!

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