Canadian women-owned businesses can leverage trade missions to develop business abroad!

January 21, 2016 - Tags: Entrepreneurship, Export, Events, Market research, Marketing, Planning

This guest blog post is provided by Business Women in International Trade (BWIT), a program of the Canadian Trade Commissioner Service (TCS) which supports Canadian women entrepreneurs as they pursue opportunities in international markets.

Canadian women-owned businesses are encouraged to register their interest in our June 2016 trade mission to Atlanta and Orlando:

  • Women in Business — North American Business Summit in Atlanta, Georgia, June 15-17, 2016: Find opportunities for exporting, technology partnerships, integration in global value chain pipelines and funding through business-to-business meetings and networking events.
  • WBENC National Conference and Business Fair in Orlando, Florida, June 20-23, 2016: Network with supplier diversity procurement specialists from leading corporations, multinationals and government agencies, as well as women business leaders.

Why trade missions?

Trade missions can be an effective way to investigate and take advantage of opportunities abroad. As part of a delegation led by Government of Canada officials, you can benefit from on-the-ground support and heightened credibility in the market. Women-focused trade missions offer exclusive access to top companies looking to source from women, through high-caliber networking opportunities, potential business-to-business meetings and other valuable programming.

Getting the best value from trade missions

Advance research and preparation can help you determine whether you are a good fit for the market and maximize your efficiency during the mission. You should understand market demand, potential customers and competition for your products or services. Match your firm's capabilities with opportunities in the market and tailor your marketing materials and pitch to the needs of target clients. To build lasting business relationships, be persistent with follow up, and appreciate the time and commitment it can take to reach a deal.

How BWIT and the TCS can help

BWIT and the TCS can work with you on an ongoing basis to help you prepare for international markets, assess your market potential, find qualified contacts and resolve market access problems. In addition to trade missions, BWIT offers other enhanced products and services to support Canadian women entrepreneurs, including a business directory, an export-readiness quiz and an annual newsletter.

Visit our website, join us on LinkedIn or email us to learn more about exporting, partnering and accessing unique opportunities for business women.

Comments

Je suis le directeur de l’entreprise [...] vente des produits pharmaceutiques vétérinaire et je suis à la recherche des financements pour développer mon entreprise.

By ilaingar on January 24, 2016

In search of bussiness partner

By James on January 25, 2016

Nous vous remercions d’avoir communiqué avec Entreprises Canada. Nous sommes toujours heureux de répondre à vos questions sur le démarrage d’une petite entreprise au Canada ou sur l’expansion d’une entreprise existante.

À partir de notre site Web, vous trouverez des renseignements qui pourraient vous aider à en apprendre davantage sur les options de financement pour votre entreprise. Notre recherche des programmes de financement des gouvernements pourrait aussi s’avérer utile dans votre cas.

Pour obtenir des renseignements supplémentaires, veuillez communiquer avec nous ou composez sans frais le 1 888 576-4444 (ATS 1 800 457-8466) à partir du Canada. Merci.

By Canada Business on January 25, 2016

Hi James,

Thank you for contacting Canada Business. We are always happy to help you with questions about starting or growing your small business in Canada.

You will find information and links on our website that can help you find partners and form partnerships.

In addition, you might find potential Canadian partners by searching the Canadian Company Capabilities (CCC) database, which includes hundreds of specialized manufacturing, service, and product-specific business directories.

For assistance with your business questions, please contact us or call toll-free from Canada 1-888-576-4444 (ATS 1 800 457-8466). Thank you.

By Canada Business on January 26, 2016

I Am Joining This Business ?

By alizaminkadiwala on January 29, 2016

Hi Alizaminkadiwala,

Thank you for contacting Canada Business. On our website, you will find information that can help you learn about starting or growing a business in Canada.

If you would like to learn more about exporting, partnering and accessing unique opportunities for business women, please contact Business Women in International Trade, a group which supports Canadian women entrepreneurs as they pursue opportunities in international markets. BWIT is part of the Canadian Trade Commissioner service, a government of Canada organization that provides support to Canadian exporters.

For help with your business questions, please contact us or call toll-free from Canada 1-888-576-4444 (ATS 1 800 457-8466). Thank you.

By Canada Business on January 29, 2016

Is there anyway to get more information on what type of businesses will be attending these events?

By Laura on February 10, 2016

Thank you for contacting Canada Business. We are always happy to help you with questions about starting or growing your small business in Canada.

These events will be attended by women-owned businesses from multiple sectors, as well as corporations, including Fortune 500s and multinationals. Up-to-date information can be found on the trade mission webpage, including target sectors for delegates. Information on WBENC’s corporate attendees will be published on the conference website.

If you would like to have an in-depth discussion or register to attend, please email BWIT at bwit@international.gc.ca.

By Canada Business on February 12, 2016

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