Canada Business Network Blog
Pricing: Too high, too low, or just right?
How much should you charge? These strategies can help you set the right price for your products and services.
Respecting privacy, avoiding complaints, protecting your brand
To help businesses comply with PIPEDA and respect privacy, businesses can read a new fact sheet: Ten tips for avoiding complaints to the OPC.
Your customers are mobile; are you?
Find out how you can adapt your website or create an app to serve your mobile customers.
Be trend savvy and keep your competitive edge
Learn how to use the latest consumer trends to create new products and experiences.
Throwing a client event that could boost your business
Here are some tips on throwing a client event that can increase loyalty and help grow your business.
Looking for the best location for your business? Ask the right questions
Many factors can influence where you locate your business, so do your market research to help you choose the location that will help your business succeed.
Sell an experience, add value
Offer your customers an experience, rather than a traditional transaction, and appeal to their emotions. Help them spend more time and money on your brand.
Turn customer dissatisfaction into customer retention
Strive to turn happy customers into loyal ones; it's less expensive to retain existing customers than to acquire new followers.
Fighting spam: Protect your business and your customers
If you use email as part of your business marketing strategy, you should be aware of the federal government's new anti-spam law.
Group buying discount: Friend or foe to your business?
Every day the Internet is full of deals being offered by group discount sites. Should your business jump on board?