Blue

#102ae7

Hex, rgb, cmyk and Pantone values for blue, with shades, tints, matching colors and free print quality patterns.

Blue is a mid blue that reads grounded. A mid blue this balanced is a workhorse for corporate identity. Warm oranges and ambers opposite it add energy and grey keeps it professional.

Blue color values

Every conversion for #102ae7, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#102ae7

RGB16, 42, 231

HSL233, 87%, 48%

HSV233, 93%, 91%

CMYK93%, 82%, 0%, 9%

Lab33.0, 61.78, -93.12

XYZ15.47, 7.54, 76.24

Decimal1059559

Web safe#0033ff

Pantone2736 C

Shades of blue

#0f26d3 #0d23bf #0c1faa #0a1b96 #091882 #08146e #061059 #050d45 #030931 #02051d

Tints of blue

#2039f0 #374df1 #4e62f3 #6576f4 #7c8af6 #939ff7 #aab3f9 #c0c7fb #d7dcfc #eef0fe

Colors that go with blue

Complementary#e7cd10 Analogous#1095e7 Analogous#6210e7 Triadic#e7102a Triadic#2ae710 Split complementary#e76210 Split complementary#95e710

Blue in print

The saturation is high, which is where rgb and cmyk drift apart, so a printed proof is worth it. The cmyk build is 93, 82, 0, 9.

The same color needs a different cmyk build depending on the paper. Here is #102ae7 on both.

Coated stockgloss or silk, C

93 82 0 9

Ink sits on the surface, so colors stay bright and close to screen.

Uncoated stocknatural or matte, U

90 79 4 15

The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Blue in css

Copy #102ae7 straight into your stylesheet.

.background { background-color: #102ae7; }
.text { color: #102ae7; }
.border { border: 2px solid #102ae7; }

How blue looks on light and dark

Sample text on black

Sample text on white

Text on this color

Blue and accessibility

Contrast ratios for #102ae7 against black and white text, measured to the WCAG standard.

Use white text on this color for readable body copy. To test #102ae7 against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Blue on a business card, sticker and pattern

A quick look at how #102ae7 sits on real print products. Start any of these in the maker.

Business card

Sticker

Repeat pattern

Building a full palette around blue? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn blue into a seamless pattern

Four patterns built from #102ae7 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Arches Signature stripes Gem Shingles

Make posters, wallpaper and packaging art from blue, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #102ae7 come from standard color math, shown so you can check them. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.