Dark red

#7e2d13

Hex, rgb, cmyk and Pantone values for dark red, with shades, tints, matching colors and free print quality patterns.

Dark red sits in the orange range, deep and strong. Oranges like this feel warm and approachable in branding. Teals and blues on the opposite side of the wheel give it contrast and warm browns keep it earthy.

Dark red color values

Every conversion for #7e2d13, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#7e2d13
RGB126, 45, 19
HSL15, 74%, 28%
HSV15, 85%, 49%
CMYK0%, 64%, 85%, 51%
Lab30.3, 33.76, 33.72
XYZ9.66, 6.36, 1.33
Decimal8269075
Web safe#663300
Pantone1685 C
Pantone1685 CHex#7e2d13Rgb126 45 19Cmyk0 64 85 51Lab30 34 34Darker#351308Deep#59200dLighter#b44724

Shades of dark red

Tints of dark red

Colors that go with dark red

Dark red in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 0, 64, 85, 51.

The same color needs a different cmyk build depending on the paper. Here is #7e2d13 on both.

Coated stockgloss or silk, C
0 64 85 51
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 63 82 57
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Dark red in css

Copy #7e2d13 straight into your stylesheet.

.background { background-color: #7e2d13; }
.text { color: #7e2d13; }
.border { border: 2px solid #7e2d13; }

How dark red looks on light and dark

Dark red and accessibility

Contrast ratios for #7e2d13 against black and white text, measured to the WCAG standard.

Textwhite text on this color
9.24:1
AApass · AA largepass · AAApass
Textblack text on this color
2.27:1
AAfail · AA largefail · AAAfail

Use white text on this color for readable body copy. To test #7e2d13 against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Dark red on a business card, sticker and pattern

A quick look at how #7e2d13 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around dark red? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn dark red into a seamless pattern

Four patterns built from #7e2d13 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from dark red, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #7e2d13 come from standard color math, shown so you can check them. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The uncoated cmyk build carries more ink than the coated one, which is what a printer would compensate for when the same color runs on a rougher stock. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.