Red

#b6acaa

Hex, rgb, cmyk and Pantone values for red, with shades, tints, matching colors and free print quality patterns.

This is Red, a grey red sitting at 10 degrees on the wheel. A mid red this confident is a natural for retail signage and calls to action. Cool greens and deep navies calm it down, while warm creams let it stay the loudest thing on the page.

Red color values

Every conversion for #b6acaa, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#b6acaa
RGB182, 172, 170
HSL10, 8%, 69%
HSV10, 7%, 71%
CMYK0%, 5%, 7%, 29%
Lab71.11, 3.22, 2.3
XYZ41.3, 42.35, 44.03
Decimal11971754
Web safe#cc9999
Pantone422 C
Pantone422 CHex#b6acaaRgb182 172 170Cmyk0 5 7 29Lab71 3 2Darker#716361Deep#958684Lighter#d7d2d1

Shades of red

Tints of red

Colors that go with red

Red in print

It sits in a comfortable part of the gamut and reproduces reliably on press. The cmyk build is 0, 5, 7, 29.

The same color needs a different cmyk build depending on the paper. Here is #b6acaa on both.

Coated stockgloss or silk, C
0 5 7 29
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 9 10 35
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Red in css

Copy #b6acaa straight into your stylesheet.

.background { background-color: #b6acaa; }
.text { color: #b6acaa; }
.border { border: 2px solid #b6acaa; }

How red looks on light and dark

Red and accessibility

Contrast ratios for #b6acaa against black and white text, measured to the WCAG standard.

Textwhite text on this color
2.22:1
AAfail · AA largefail · AAAfail
Textblack text on this color
9.47:1
AApass · AA largepass · AAApass

Use black text on this color for readable body copy. To test #b6acaa against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Red on a business card, sticker and pattern

A quick look at how #b6acaa sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around red? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn red into a seamless pattern

Four patterns built from #b6acaa and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from red, free and print ready.

Open in pattern maker

How we calculate these values

Every value on this page for #b6acaa is computed, not guessed. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.