Plum

#c4a2cf

Hex, rgb, cmyk and Pantone values for plum, with shades, tints, matching colors and free print quality patterns.

This is Plum, a soft purple at 285 degrees. Purples like this signal creativity and a premium feel. Pair it with warm yellows for contrast, or with charcoal for a moody scheme.

Plum color values

Every conversion for #c4a2cf, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#c4a2cf
RGB196, 162, 207
HSL285, 32%, 72%
HSV285, 22%, 81%
CMYK5%, 22%, 0%, 19%
Lab70.93, 20.56, -18.25
XYZ46.95, 42.08, 64.68
Decimal12886735
Web safe#cc99cc
Pantone529 C
Pantone529 CHex#c4a2cfRgb196 162 207Cmyk5 22 0 19Lab71 21 -18Darker#844d95Deep#a673b7Lighter#e1d2e6

Shades of plum

Tints of plum

Colors that go with plum

Plum in print

The cmyk build is well inside gamut, so what you see on screen is close to what prints. The cmyk build is 5, 22, 0, 19.

The same color needs a different cmyk build depending on the paper. Here is #c4a2cf on both.

Coated stockgloss or silk, C
5 22 0 19
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
9 24 4 25
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Plum in css

Copy #c4a2cf straight into your stylesheet.

.background { background-color: #c4a2cf; }
.text { color: #c4a2cf; }
.border { border: 2px solid #c4a2cf; }

How plum looks on light and dark

Plum and accessibility

Contrast ratios for #c4a2cf against black and white text, measured to the WCAG standard.

Textwhite text on this color
2.23:1
AAfail · AA largefail · AAAfail
Textblack text on this color
9.42:1
AApass · AA largepass · AAApass

Use black text on this color for readable body copy. To test #c4a2cf against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Plum on a business card, sticker and pattern

A quick look at how #c4a2cf sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around plum? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn plum into a seamless pattern

Four patterns built from #c4a2cf and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from plum, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #c4a2cf come from standard color math, shown so you can check them. The rgb, hsl, hsv, cie-lab and xyz values follow the standard conversions from the sRGB color space. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone figure is the nearest match in our reference set by perceptual distance and it is an approximation, not an exact spot color.