Peru

#c78b4e

Hex, rgb, cmyk and Pantone values for peru, with shades, tints, matching colors and free print quality patterns.

This is Peru, a soft orange at 30 degrees. A mid orange this warm suits food, sport and friendly brands. It sits well next to deep blues for contrast, or soft tans for a grounded palette.

Peru color values

Every conversion for #c78b4e, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#c78b4e
RGB199, 139, 78
HSL30, 52%, 54%
HSV30, 61%, 78%
CMYK0%, 30%, 61%, 22%
Lab62.64, 16.53, 41.26
XYZ34.16, 31.16, 11.42
Decimal13077326
Web safe#cc9966
Pantone722 C
Pantone722 CHex#c78b4eRgb199 139 78Cmyk0 30 61 22Lab63 17 41Darker#664320Deep#9c6731Lighter#d4af88

Shades of peru

Tints of peru

Colors that go with peru

Peru in print

It converts to cmyk cleanly and holds its character from screen to paper. The cmyk build is 0, 30, 61, 22.

The same color needs a different cmyk build depending on the paper. Here is #c78b4e on both.

Coated stockgloss or silk, C
0 30 61 22
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 32 60 28
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Peru in css

Copy #c78b4e straight into your stylesheet.

.background { background-color: #c78b4e; }
.text { color: #c78b4e; }
.border { border: 2px solid #c78b4e; }

How peru looks on light and dark

Peru and accessibility

Contrast ratios for #c78b4e against black and white text, measured to the WCAG standard.

Textwhite text on this color
2.90:1
AAfail · AA largefail · AAAfail
Textblack text on this color
7.23:1
AApass · AA largepass · AAApass

Use black text on this color for readable body copy. To test #c78b4e against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Peru on a business card, sticker and pattern

A quick look at how #c78b4e sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around peru? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn peru into a seamless pattern

Four patterns built from #c78b4e and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from peru, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #c78b4e are worked out. We convert from sRGB to each space with the standard formulas, so the codes match what design tools show. The coated and uncoated cmyk builds differ because uncoated stock absorbs more ink and gains dot, so the same color needs a heavier, slightly duller build on press. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.