Crimson

#d90f2e

Hex, rgb, cmyk and Pantone values for crimson, with shades, tints, matching colors and free print quality patterns.

Crimson lands in the red band, mid and vivid. A mid red this confident is a natural for retail signage and calls to action. It pairs naturally with muted greens across the wheel and with off white for breathing room.

Crimson color values

Every conversion for #d90f2e, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#d90f2e
RGB217, 15, 46
HSL351, 87%, 45%
HSV351, 93%, 85%
CMYK0%, 93%, 79%, 15%
Lab46.03, 70.31, 40.5
XYZ29.28, 15.29, 3.99
Decimal14225198
Web safe#cc0033
Pantone711 C
Pantone711 CHex#d90f2eRgb217 15 46Cmyk0 93 79 15Lab46 70 41Darker#530612Deep#960a20Lighter#e94760

Shades of crimson

Tints of crimson

Colors that go with crimson

Crimson in print

A color this vivid sometimes sits just outside cmyk gamut, so expect a small dip in punch on paper. The cmyk build is 0, 93, 79, 15.

The same color needs a different cmyk build depending on the paper. Here is #d90f2e on both.

Coated stockgloss or silk, C
0 93 79 15
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
4 90 77 21
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color is saturated enough to sit near the edge of cmyk gamut, so expect a small drop in punch on paper and proof it before a long run.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Crimson in css

Copy #d90f2e straight into your stylesheet.

.background { background-color: #d90f2e; }
.text { color: #d90f2e; }
.border { border: 2px solid #d90f2e; }

How crimson looks on light and dark

Crimson and accessibility

Contrast ratios for #d90f2e against black and white text, measured to the WCAG standard.

Textwhite text on this color
5.17:1
AApass · AA largepass · AAAfail
Textblack text on this color
4.06:1
AAfail · AA largepass · AAAfail

Use white text on this color for readable body copy. To test #d90f2e against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Crimson on a business card, sticker and pattern

A quick look at how #d90f2e sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around crimson? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn crimson into a seamless pattern

Four patterns built from #d90f2e and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from crimson, free and print ready.

Open in pattern maker

How we calculate these values

Here is how the numbers for #d90f2e are worked out. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. For Pantone we return the nearest reference by perceptual distance, which gets you close but is not a substitute for a physical swatch book.