Dark purple

#301040

Hex, rgb, cmyk and Pantone values for dark purple, with shades, tints, matching colors and free print quality patterns.

Dark purple is a dark purple with a moody cast. Purples like this signal creativity and a premium feel. Pair it with warm yellows for contrast, or with charcoal for a moody scheme.

Dark purple color values

Every conversion for #301040, ready to copy. Hex, rgb, hsl, hsv, cmyk, cie-lab, xyz, decimal, web safe and the nearest Pantone.

Hex#301040
RGB48, 16, 64
HSL280, 60%, 16%
HSV280, 75%, 25%
CMYK25%, 75%, 0%, 75%
Lab11.75, 25.63, -23.74
XYZ2.33, 1.37, 4.99
Decimal3149888
Web safe#330033
Pantone269 C
Pantone269 CHex#301040Rgb48 16 64Cmyk25 75 0 75Lab12 26 -24Darker#250c31Deep#301040Lighter#592375

Shades of dark purple

Tints of dark purple

Colors that go with dark purple

Dark purple in print

At this depth the ink coverage is heavy, worth a proof before a long run. The cmyk build is 25, 75, 0, 75.

The same color needs a different cmyk build depending on the paper. Here is #301040 on both.

Coated stockgloss or silk, C
25 75 0 75
Ink sits on the surface, so colors stay bright and close to screen.
Uncoated stocknatural or matte, U
27 73 4 81
The stock absorbs ink and gains dot, so it needs a heavier build and reads a touch softer.

This color converts to cmyk comfortably and should hold on press.

See how it converts in the rgb to cmyk converter, or readrgb vs cmyk for print andwhat the k in cmyk means.

Dark purple in css

Copy #301040 straight into your stylesheet.

.background { background-color: #301040; }
.text { color: #301040; }
.border { border: 2px solid #301040; }

How dark purple looks on light and dark

Dark purple and accessibility

Contrast ratios for #301040 against black and white text, measured to the WCAG standard.

Textwhite text on this color
16.49:1
AApass · AA largepass · AAApass
Textblack text on this color
1.27:1
AAfail · AA largefail · AAAfail

Use white text on this color for readable body copy. To test #301040 against any other color, not just black and white, run the pair through ourcontrast checker for a live WCAG reading.

Dark purple on a business card, sticker and pattern

A quick look at how #301040 sits on real print products. Start any of these in the maker.

Your nameFounderhello@brand.comBusiness card
Sticker
Repeat pattern

Building a full palette around dark purple? Pull matching colors from any photo with thecolor palette generator, or check a design for print with thergb to cmyk converter.

Turn dark purple into a seamless pattern

Four patterns built from #301040 and its shades, free at print quality. Click any one to keep editing in the pattern maker.

Make posters, wallpaper and packaging art from dark purple, free and print ready.

Open in pattern maker

How we calculate these values

The figures for #301040 come from standard color math, shown so you can check them. Rgb, hsl, hsv, lab and xyz are derived through the usual sRGB conversion formulas. Two cmyk builds are shown because coated and uncoated papers behave differently, uncoated soaks up ink and needs more of it to hit the same target. The Pantone value is the closest reference by perceptual color distance and should be treated as a starting point, not a guaranteed match.